Just GYAN

Article April 2019

Wondering what the big Instagram marketing trends for 2019 will be?
From Instagram Stories stickers to “nano-influencers,” these predictions will...

Article April 2019

With all the latest buzz words in Digital Marketing such as content marketing and integrated digital marketing; Inbound marketing seems to have...

Article March 2019

Around 2005 or so, corporate blogs became the thing to do. Big players in the business world touted that such platforms could “drive swarms of traffic to your main website,..

Article March 2019

In order to bridge the gap, and start using video content to your advantage, it’s time to get your business on YouTube. Create a channel homepage that reflects your brand...

Article March 2019

The human attention span has fallen from 12 to 8 seconds. It’s not your fault because we are overloaded with lots of information at a given time
How does this information overload affect...

Article February 2019

It’s time to speed up your mobile pages. When Google launched the mobile friendliness update and eventually made it one of the mobile search engine ranking factors,...

Article January 2019

Running a profitable Facebook Ads campaign is simple. Not always easy, but simple.
There is a formula that can guarantee a profitable Facebook Ad campaign....

Article December 2018

With over 1 billion active monthly accounts, there’s more to Instagram than funny memes, motivational quotes and people living their best life...

Article December 2018

Social media marketing is the process of building awareness about you, your products or services through the various social media channels...

Article November 2018

Improvise your digital marketing strategy by including these trends, and you're prepared for any marketing challenge 2019 throws at you...

Article November 2018

More traffic to a website does not always mean more revenue, unless the revenue model is purely based on display advertising...

Article November 2018

Undeterred by the prevalence of other Digital Marketing Practices, Email Marketing still enjoys the upper hand when it comes...

Article November 2018

What’s the big deal with organic? You can have your own opinion about food products, but in marketing, the answer is pretty clear....

Article November 2018

The itch to buy things with a few clicks has spread from the business to customers (B2C) to the business to business (B2B)...

Article October 2018

When the marketing arena embraced the digital, it not only created a new space for generating revenue, but also brought along............

Article October 20, 2018

When customers visit your website for the first time or click the links through email, what do you think are the most important elements...

Article October 12, 2018

If you are in the field of digital marketing, you would have surely heard of how crucial your page load speed is....

Article September 27, 2018

More traffic to a website does not always mean more revenue, unless the revenue model is purely based on display advertising...

Article September 20, 2018

If you thought that the work was over once you’ve created your landing page, you’d be sorely mistaken....

Article September 14, 2018

Before you start creating and designing your landing pages, you must first think about who your audience is and what...

Article September 06, 2018

“You have to have a singular focus and discipline and be very clear about what the desired conversion action...

Article August 30, 2018

“You can’t build a great building on a weak foundation. You must have a solid foundation if you’re going to have a strong superstructure”...

Article August 23, 2018

You won’t hear Google state that brand is a ranking factor, rather they allude to the fact...

Article April 12, 2018

To attain this primary objective, a digital marketer follows a coherent strategy...

Article April 04, 2018

1. Increased Consumption Of Videos:
Brands are going...

Article March 22, 2018

It wouldn’t be wrong to say that we have witnessed some notable changes globally...

Article March 22, 2018

So let’s start from the beginning. You find yourself wanting to send an email campaign about your latest product...

Article March 21, 2018

Today’s competitive market makes it imperative for a business to be flexible...

Article March 09, 2018

When times get tough for small businesses, one of the first things you can look to cut back on is your marketing budget...

Article March 21, 2018

Thinking to become a Digital Marketing expert? But how to start? From where to start? Why some marketers are at the top of the ladder...